Would you like More Clients?
But worry about using marketing strategies which seem ‘salesy’ or unprofessional?
Would you like to have more Potential Clients approaching you
without you having to ‘market’ to them?
If so, imagine what it would be like if you could stop chasing after new clients and instead get more potential clients to approach you, asking for your help. Imagine if you had a constant stream of enquiries from ‘warm’ potential clients and never had to approach a potential client on a ‘cold’ basis ever again.
And what if you could do all that in a way which didn’t require you to spend money on expensive adverts or leaflets, and didn’t require ‘salesy’ techniques like direct mail campaigns or emailing or calling people you don’t know?
Well the good news is I am going to show you how to do just that.
On 1 May I am running a special (no-cost) seminar in London which is strictly “For Lawyers’ Ears Only”.
At this seminar, you’ll learn how to build new relationships with potential clients so that they approach you – asking for your help – rather than you having to chase after them. You’ll position yourself as the expert and educate your ideal clients as to why they need your services and why they should choose you (rather than your competitors) – so that when they approach you, they are already ‘warm’ to the idea of working with you.
You’ll also learn how to use strategies which either cost nothing to implement or are very low cost. These are strategies that, once set up, also take up very little of your time on an ongoing basis. So you can get a steady stream of enquiries from your ideal clients without you needing to do anything except talk to them when they contact you.
In this 2 hour free seminar you will:
- Discover why you need to use ‘education-based marketing’ if you want more potential clients to approach you, rather than you having to approach them
- Develop a 3-step strategy for attracting more enquiries from potential clients who have a specific need for your services, which you can implement into your practice in the next 30 days
- Learn how to use LinkedIn to attract more enquiries from your target market and to transform cold approaches to potential clients into warm ones which they welcome
- Discover the 3 most important changes you must make to your LinkedIn Profile to attract more clients who need a lawyer with your expertise
By the end of the seminar, you’ll understand how to build new relationships with potential clients using LinkedIn, your website, and other online strategies, so that they approach you, rather than you having to approach them. You’ll leave with an action plan to get more clients without being ‘salesly’ and without having to spend a fortune on marketing that doesn’t work.
This is a 100% content and training seminar, with no selling. The reason it’s free is that its sponsored by City Business Library, as part of their regular series of free seminars.
I am pleased to be co-presenting this webinar with Linkedin specialist Emily Miller of Marshall Walker
Location: City Business Library, Guildhall, Aldermanbury, London EC2V
When: Wednesday 1st May 2013 at 2.30-4.30 pm
Cost: FREE but spaces are limited to 25 so you must reserve your seat
Reserve your place via Eventbrite
Testimonials from this Event:
Simon Portman, Marks & Clerk
Diana Calnan, Fisher Meredith LLP
Richard Higgs, Clarks Legal LLP
Xavier de Bernstain-Humphrey, DWB Global